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When you are a pro snowboarder you bank on the fact that you can get paid for appearing in magazines, in videos and on tv. Alot of rider contracts are based specifically on incentive programs. As snowboarders we understand that getting published is much more than just a great accomplishment, it is a way for us to continue our drive as riders. It is a way for us to get some cash to fill our sleds for the next day.

As an industry, we all know that sponsored riders receive incentive for appearing in “print magazines” photos, video and television appearances. What about the internet? Many internet shred sites today are receiving more page views than the average print magazine per month. Internet sites are also able to track exactly how many times the pictures, and pages are viewed. It makes alot of sense to me why if I were a rider I would push for this type of incentive.

I can also see the flip side, like a rider saying. Yo check out my “myspace” profile. I got made photos published there. I do understand why a rider shouldn’t receive incentive’s for some website’s, but major magazines are all taking a big push toward becoming an “online publication”. Technology is also improving screen resolution so pictures can make just as big an impact as print photos (in some cases). We believe that riders should definitely get paid when they appear in feature articles like the MAC SPEDALE INTERVIEW and in the PHOTOGRAPHERS BLOG These are just a few outlets out of many where a rider should receive photo incentive in my opinion. Among the other outlets I would include snowboard-revolution.com, twsnow.com, snowboardermag.com, futuresnowboarding.com for top rate payment. Those are among the top Snowboard websites for editorial online publication content.

If I were a companies team manager I would ask a rider to submit a list of the websites they believe they should get incentive for. I would contact the online editor and make sure that user generated content is kept separate from the incentive program just to be safe. You don’t want “Tommy Backlip” creating his own Snowboard Revolution profile and dropping 1000 photos into the community and claiming incentive on them.

I would like to see these riders we publish get paid for riding.  I guess thats where the Revolution begins.  If you agree that riders should get internet photo incentive drop a comment and lets get these riders some incentives online.

2 Responses to “Internet Photo and Video Incentive for Riders”
  1. robbiesell says:

    I totally back web incentives. I don’t think sites that a rider can upload the photo should be inclueded though. Sites like Twsnow.com get an insane number of monthly hits, so when they choose to publich a legitimate photo a sponsor should definately compensate that rider.
    I think K2 actually has a small web incentive already. (thanks Lance)

  2. Snowboard Revolution says:

    Robbie,

    We are down for web incentives. I am glad to see that one of the companies you work with already offer it. Any clue on how well they pay compared to Magazine incentive, or how they judge it?

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